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Established
in December 2006, Family Magazine is fast becoming
one of the area's best known and best loved reads - it has
been declared a resounding success by readers and advertisers
alike. The magazine is an A4 glossy colour magazine and is
printed quarterly.
It features: 
- Parenting features
- Photos of local
families
- Recipes contributed
by local families
- Travel
- Entertainment
- Letters page
- Competitions
- Kids' Page
contributed by local children
- School News
contributed by local schools
- Toy, book and
game reviews
- Three month
local event diary
- Contacts listings
Next issue:
Autumn 2012 (due out mid March 2012)
Ad booking deadline: Wednesday, February 22nd 2012
Ad copy deadline: Friday, February 24th 2012
Features:
Three full colour double page features on parenting/family
issues (content TBC - supporting ad spots available) and our
usual Top Things to do these School Holidays feature (with
supporting ad spots).
Distribution/Readership
Details
- Print run
12,000
- Readership
21,000 (70% of readers pass Family Magazine on to
at least one other reader and 9% pass it on to more than
four other readers)*
- Free to pick
up from selected schools, day care centres, doctors, libraries
etc.
- Distribution
area - Tweed, Byron, Lismore, Casino, Kyogle, Ballina, Evans
Head area
Target Audience
- Predominantly
local families with children aged 0-12 years
- 98% of Family
Magazine readers are women and 86% of Family Magazine
readers are aged 25-45* (the traditional 'family purse string'
holders)
- 77% of Family
Magazine readers are employed and more than 55% are
from families with an income of $50,000 or more*
- More than half
of Family Magazine readers spend at least an hour
reading the magazine*
Value
for Money
Family Magazine is printed on high quality, gloss
paper and still the prices are well below those of other
local publications. PLUS your ad runs for at least 13
weeks (some organisations/readers keep the magazine
indefinitely to refer to specific features or the contacts
section).
A full colour eighth page ad costs just $20/week in
Family Magazine (or $15/week on a '4 for 3' deal).
A full colour quarter page ad costs just $34 per week
(or $25/week on a '4 for 3' deal).
Ad Specs
Supplied ads should be provided in a 'ready to print'
condition i.e. at the correct size (listed in media
pack) in 300dpi, as CMYK and in PDF format.
All graphics should be supplied at 300 dpi, as CMYK
and in JPEG format.
Just call us if you need clarification.
If your artwork/supplied ad is not received by the ad
copy deadline supplied we have the discretion to produce
an ad on your behalf and charge you our current design
fee.
Editorial
All newsworthy and relevant editorial submissions will
be considered for publication (regardless of whether
you advertise or not). Please e-mail your submissions
to editor@nrfamily.com
'By local parents for local parents'
*Results of survey conducted in Spring '10 Family
Magazine
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